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VSBLTY DataCaptor™ Anonymous Audience Measurement & Impressions Metrics

VSBLTY DataCaptor™

VSBLTY DataCaptor™

DataCaptor leverages camera and sensor technology through AI tools (machine learning and computer vision), enabling real-time analytics and anonymous audience data based on who and what the camera sees.

Overview of VSBLTY

VSBLTY is the world leader in Proactive Digital Display, which transforms retail and public spaces as well as place-based media networks using SaaS-based audience measurement that uses artificial intelligence and machine learning to enhance customer engagement and provides complete audience measurement.

Application Description

For retail and other spaces, DataCaptor measures all elements of the path to purchase using advanced optics and sensors that give you objective, qualitative measurement and analysis. Not only does DataCaptor report demographics like gender, age range and sentiment, but it also gathers key analytics including dwell time, total impressions, unique visitors (people looking at the screen), content interaction, footfall traffic, and heat maps.

Prerequisites

Minimum Requirements

Intel Core i5 Latest Generation
8GB of RAM
128 GB Storage in m.2 SSD
HD or greater USB, IP or network camera
Supports up to one UHD Display, two HD cameras (four cameras when using HD display)

Where to Purchase

Optimized for Intel® Smart Edge